NYAWC Event Invitation

CHALLENGE

New York Asian Women’s Center (NYAWC) organized an event to raise awareness and funds for its shelters and also to promote the release of a song and music video meant to offer support for battered women and children. NYAWC was in need of an invitation which could be emailed to potential attendees.

SOLUTION

I selected an image of a mother embracing her child from amongst a group of photos from the video shoot because it matched the event’s theme of supporting battered women and children. NYAWC wanted to maintain consistent branding so I chose a neutral yellow which was warm without being overly bright and allowed the logos to stand out.

DELIVERED

Art direction, image editing & graphic design.

TESTIMONIAL

“I had the pleasure of working with Natasha on an on-line event invitation for the New York Asian Women’s Center. Her work was creative and communicated the key information and messages: we had an amazing attendance at the event that raised both awareness and funds for our work against domestic violence. In addition, Natasha was professional, responsive and worked well with our tight schedule! Thank you Natasha!”

Audrey Lee,
Member, Board of Directors


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