The Brand Gap

“The Brand Gap: How to Bridge the Business Between Business Strategy & Design” is a book by Marty Neumeier which primarily focuses on how companies can take steps to connect the creative and strategic facets of their brand to achieve greater success.

BrandSimple Book Review

“BrandSimple: How the Best Brands Keep it Simple and Succeed” by Allen P Adamson is a book about branding which can help readers understand branding theory and take steps towards creating or refining their company’s brand.

CMP Proposed Website Redesign

Website and information architecture redesign to change brand perception of CMP.

Sony Newsletters & Banner Ads

Sony Music Entertainment newsletters and banner ads.

Kelly Rowland Ad & Media Plan

Advertising plan for the release of Kelly Rowland’s sophomore album, Ms. Kelly.